What is Amplify?
Whether you’re growing a career in photography, music, design, film, gaming, creative tech, online content, or digital arts, or transitioning a passion project into a viable business – AMPLIFY is here to support your growth, build your network, and sharpen your strategy.
AMPLIFY – a four-week business development program designed specifically for creative professionals who are ready to take things to the next level.
What's Included in Amplify:
- Initial Advisory Support – we’ll help you select the most relevant mentors based on your business needs
- 3 Expert-led Group Sessions – in-person, with hands-on workshops and peer interaction
- 1:1 ‘Soundboard Mentoring’ – scheduled virtual sessions with your chosen mentors
- Tools & Templates – pricing models, pitch prep, business planning, and more
- Cross-disciplinary Networking – meet and collaborate with creatives across multiple industries
Meet some of your Cohort 2 AMPLIFY Mentors and Presenters:
Justin Davies (Amplify Mentor)
(Business Growth/Strategic Planning/Commercialisation)
Justin is a business advisor, mentor, and facilitator with deep expertise in business growth, marketing, and digital strategy. He has supported many SMEs through Emergination and has held leadership roles as co-founder of Prezentt.com, CEO of two tech commercialisation ventures, and VP of Marketing for another.
Justin has led multimillion-dollar software development projects and previously worked in advertising with major brands like RACWA, ANZ, and Bankwest. An experienced speaker and company director, he is passionate about helping businesses unlock growth through smart strategy and digital innovation.
Mal Di Giulio (Amplify Mentor)
(Business Finance/Accounting/Company Structures)
Mal is the Managing Director of Nexia Perth and a business advisor with expertise in business performance improvement, strategic planning, acquisitions, venture capital, and financial analysis. He works extensively with business owners to help them build value and access investment.
Nanda Gunnink (Amplify Mentor)
(Video/Film/Business Leadership)
Nanda Gunnink has been the driving force behind Studio Orange for over 11 years. As Managing Director, she has built a team of genuine collaborators who are all passionate about one thing: bringing stories to life, frame by frame.
At the heart of everything Nanda does is a simple but powerful belief in storytelling. She works closely with clients to untangle complex ideas and transform them into compelling videos with a clear purpose
Josh Horneman (Amplify Mentor)
(Professional & Personal Mentoring)
Josh Horneman is a founder, advisor, and producer, currently focused on the intersection of artificial intelligence and business strategy. He is the co-founder of multiple businesses, including a production company and growth consultancy, and has produced multiple film projects. His current work includes developing an AI platform that empowers businesses to scale with technology while staying in control of their IP.
Josh brings a unique blend of creative insight, operational expertise, and future-focused thinking to his mentoring.
Cinzia Lee (Amplify Mentor)
(Wellbeing/Mindset/Mental Resilience)
Cinzia is best described as a Well-being & Mindset MacGyver for creatives and high performers who operate under pressure and still want to stay inspired and in flow. Cinzia helps clients unlock clarity, calm, and creative flow and helps people and teams reduce stress, sharpen focus, build resilience, improve communication, and uncover blind spots using evidence-based tools and techniques
Chris Leong (Amplify Mentor)
(Cyber Tech)
Chris is a strategic innovator and project leader with expertise in design thinking, cyber security, and organisational creativity. He leads CyberWest Hub, enhancing WA’s cyber capabilities through collaboration and education.
Kristian Raston (Amplify Mentor)
(Investment/Export/Creative Tech)
Kristian Raston is a Senior Investment Adviser at Austrade, the Australian Trade and Investment Commission. After a career in the tech sector across startups and big tech, Kristian joined Austrade as a trade adviser and is now focused on winning productive foreign direct investment from the tech investment specialising in AI, data centres and digital games FDI.
Scott Robinson (Amplify Presenter)
(Creative Ideation/Business Strategy/Creative Development)
Scott is the Founder and Strategic Director of The Box (Jack in the Box Corporation), a storytelling agency specialising in brand, campaign, and growth strategies.
Cate Rocchi (Amplify Mentor)
(External Communication/Media/PR)
Cate Rocchi, Managing Director of Perth Media, is an experienced Public Relations and Communications Strategist. She has run Perth Media for the past 10 years, which specialises in: media relations, campaigns and training; government relations; and publicity.
Cate is currently researching how to use AI in digital and strategic communications, which involves interviews with media and PR companies around the world.
Prior to PR, Cate was a financial journalist in Australia, London and Hong Kong. She has collaborated with dozens of creative businesses, over 30 years.
Greg Reibe
Co-founder of eir, WA’s first technology incubator managing federal funds, Greg has over 20 years’ experience in commercialisation, advisory, corporate innovation, and venture management. He excels at identifying how enabling technologies and scalable business models can create high-performance, fundable enterprises
Glenn Sarangapany (Amplify Presenter)
(Creative Ideation/Collaboration/Process Development)
Glenn is a musician, producer, and creative ideator best known for his work with Birds of Tokyo and Panda Candy. He brings deep insights into creative collaboration and process development.
Michal Napora (Amplify Mentor)
(Gaming/Games Industry Marketing/Creative Tech)
Michal Napora is a seasoned video game marketer and founder of 32-33 and UNIKAT Label, specialising in creating hype and building communities for global game studios.
Michal brings a unique mix of creativity, strategy, and hands-on expertise to help game developers and creatives connect with audiences worldwide.
Bourby Webster (Amplify Mentor)
(Business Growth/Collaboration/Funding)
Bourby Webster is a professional musician, creative director, producer, speaker and consultant. Her music career began in the UK as a founding member of the electric string quartet ‘bond’ (signed to Universal Music), and she went on to establish the Perth Symphony Orchestra — which she led until 2022.
A graduate of Oxford University (Music), the Royal College of Music (Post Grad), and UWA (MBA), Bourby’s projects continue to make global impact — most recently producing and touring original orchestral shows in Dubai, Calgary, and a sold-out national tour for Sony Masterworks in Australia.
Josh Fernandes (Amplify Mentor)
Photographer | Creative Entrepreneur | Mentor
With many years of experience behind the lens, Josh Fernandes has built a reputation for his ability to capture stories with precision, emotion, and purpose. His portfolio spans everything from destination weddings to commercial architecture, reflecting a creative versatility that blends artistry with technical excellence.
As the founder of his own photography business, Josh has transformed his craft into a thriving enterprise — earning recognition for his professionalism, eye for detail, and commitment to delivering exceptional results.
Through wedding and commercial photography, Josh continues to explore the balance between creativity and business, offering practical insights into what it takes to build and sustain a successful creative venture in a competitive industry.
We’ll be announcing additional mentors soon, and once you register, you’ll receive the full 6-week program schedule.
Dates
- 🗓 Start Date: Wednesday, 15th Oct 2025. Starting at 9.30am
- 📍 Initial Session ‘In-Person’ – Location: Riff (Spacecubed, Perth) – this session will be made available virtually (only for participants in regional areas)
- 📆 Format: 4 weeks | Hybrid delivery | Flexible scheduling